Volume 5

A Legendary All-Star in the Bay!

What’s Up Everyone,

There was truly no better place to celebrate All-Star than right here in the Bay. My 11th All-Star appearance— my first ever in the Bay, and taking home MVP? It truly doesn't get more special than that. From the fans to the culture to the energy, y'all showed up and made the weekend unforgettable.

First things first, huge shoutout to everyone who pulled up to Club Thirty at Splash at Thrive City. Seeing it packed with fans, activations, and the energy of the Bay made me beyond grateful. Whether you came through for the Legacy Museum and other activations during the day, the Watch Parties at night, or just to be part of the moment, I appreciate you. The Bay did it right. It was extra special to have Bay Area icons like LaRussell, Too $hort and Sweetie perform at our From the Bay: Pre-Game Brunch!

You know the weekend wouldn't be complete without Gentleman's Cut Bourbon in the mix. Seeing everyone come together and enjoy it made it even more special. I gotta say, the Gentleman's Cut Mule was getting a lot of love! 🥃

You can also relive the weekend's biggest moments with our full All-Star recap video that's now live on my YouTube!

Club Thirty wasn’t just about one moment—it’s about what we’re building across everything we do.. If you missed it, don’t worry—there’s plenty more in store. Stay tapped in at thirtyink.com.

BTW, I see every message, every post, every bit of support y'all show and it doesn't go unnoticed. (Shoutout to the Tarabilda family, we see you!) Let's keep this energy rolling.

See you at Chase (and beyond),

-Stephen